content that converts

  • How I Stalk My Readers (and You Should Too)

    Most writers think they know their audience. They don’t. They assume. They guess. They throw content into the void and pray someone, somewhere, gives a damn. That’s why their engagement is flatter than a week-old soda.

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  • How to Write So People Actually Care

    I decoded why most writing gets ignored so you don’t have to waste another second shouting into the void. If your content isn’t landing, it’s not your talent—it’s your delivery. Here’s how to write so people actually care.

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